Yes, Emami is an Indian company that started out in the mid-70s, and ever since it has been on the path to becoming one of the most popular brands in the country among various sectors or niches. If you didn’t know, we wanna let you know that popular names you hear like Navratna, BoroPlus, Kesh King, Zandu, Fair And Handsome, DermiCool, and many other brands are actually owned by Emami, or Emami Group to be precise. So yeah, if that sounds intriguing enough, then keep on reading because we are about to get down to a quick lowdown of Emami Company. Here we go.
Highlights Of Emami Company Details:
| Emami Company Is From Which Country | India |
| Established Year | 1974 |
| Emami Company Owner | Emami Group |
| Emami Company Headquarters | Kolkata, West Bengal, India |
| Products Of Emami | Skincare creams, healthcare products, Ayurvedic formulations, including BoroPlus, Navratna, Fair and Handsome, and Zandu Balm |
| Emami Company Founders | R.S. Agarwal and R.S. Goenka |
| Parent Company Of Emami | Emami Group |
The Emami Story
Well, let’s first start off with a fun fact about the Emami company. Did you even know that they were started as this small cosmetic manufacturing unit called Kemco Chemicals? Quite a fancy name that is. You see, Emami came into existence when R.S. Agarwal and R.S. Goenka had kind of a lightbulb moment and they saw the opportunity in the cosmetic scene of India. And that’s how these two business persons laid the foundation for one of the biggest skincare, cosmetic, and healthcare brands in the country, but they didn’t know that yet. The acquisition of Himani Private Limited back in 1978 was kind of a big move for Emami Group because from there on, they kept investing in other brands like that, which actually skyrocketed their growth in the long run. We are talking about their investments in brands like Navratna, BoroPlus, and Zandu.
Current Position Of Emami In The Indian Market
By this point, you know what actually became a secret sauce for the Emami brand, yeah, their acquisitions of other brands. But apart from that, the Emami group also utilized the power of advertising and marketing. And with that, they kept on growing over the years while capturing a significant market share in the Indian market. As of now, Emami isn’t just a big name in India though, they’re now international, selling their products in more than 60 locations around the globe. If that doesn’t seem like growth to you, then nothing will.
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Anantha Nageswaran is the chief editor and writer at TheBusinessBlaze.com. He specialises in business, finance, insurance, loan investment topics. With a strong background in business-finance and a passion for demystifying complex concepts, Anantha brings a unique perspective to his writing.
