No, Horlicks is not an Indian company, it was actually started out in the United Kingdom way back in 1873. Yeah, Horlicks is that old of a brand. Yeah, over the years there have been a lot of changes in the formula used by Horlicks, but their main goal was to focus on the nutrition part. And that’s what they did. It was one of the reasons why people in India began to love Horlicks from the get-go. It was practically a hit from the moment it hit the Indian market back in the 1940s and 50s. If you wanna know more of such details about Horlicks, then keep on reading because that’s why we are onto today. Here we go.
Highlights Of Horlicks Company Details:
Horlicks Company Is From Which Country | United Kingdom |
Established Year | 1873 |
Horlicks Company Owner | Unilever |
Horlicks Company Headquarters | London, United Kingdom |
Products Of Horlicks | Various malted drinks and related products |
Horlicks Company Founders | James and William Horlick |
Parent Company Of Horlicks | Unilever (Indian division), Aimia Foods (UK business) |
The Horlicks Story
Horlicks have a long history in India. It began with British soldiers during World War I. When peace came, Indian soldiers took Horlicks home. It became popular, especially in Punjab, Bengal, and Madras. In the 1940s and 50s, it was the drink of choice for rich families. The drink was famous for making families strong. It was the biggest seller in India. Unlike other places, they used buffalo milk to make it here. Over time, Horlicks offered new tastes like vanilla, toffee, chocolate, honey, and elaichi. It was not just a drink anymore though. Horlicks also made quick noodles, sweets, and cereals. They made special drinks for kids, mothers, and everyone else. Now, in India, Horlicks is more than a drink. It’s a part of home.
More About Horlicks
Two brothers, William and James Horlick, made it up in the UK. They went to Chicago and opened a small business in 1873. There, they made a new kind of milk drink with malt. People really liked it! This drink wasn’t just for enjoying at home though. It went on big adventures to cold places and helped soldiers and athletes stay strong. Years later, in the 1960s, Horlicks became very popular in India. Even though different companies have owned Horlicks over time, they all wanted to keep people healthy. In India, everyone knows Horlicks at this point. In the early 2000s, they made new tastes that kids would love.
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Anantha Nageswaran is the chief editor and writer at TheBusinessBlaze.com. He specialises in business, finance, insurance, loan investment topics. With a strong background in business-finance and a passion for demystifying complex concepts, Anantha brings a unique perspective to his writing.