Is POCO a Chinese Company?

Poco is a Chinese consumer electronics company specialising in smartphones. It was launched in the year 2018 as a sub-brand of Chinese smartphone company Xiaomi but became an independent brand in the year 2020. Within 3 years, Poco entered 35 global markets and has sold over 6 million smartphones on a global scale.

History

Chinese smartphone company Xiaomi launched Poco as a sub-brand on August 2018. The first smartphone launched under Poco brand was Poco F1. Poco F1 became popular especially in the Indian market. Following the success of Poco F1, Xiaomi decided to turn Poco into an independent brand. Subsequently, Poco was relaunched as an independent brand prior to introducing its second device in January 2020.

Poco has two separate divisions with a dedicated division for India known as Poco India. The other division is Poco Global. Poco India changed its slogan, mascot and tagline in January 2021. Poco India makes use of Xiaomi’s manufacturing infrastructure, service centre infrastructure and MIUI custom skin. Xiaomi has 6 manufacturing facilities in India.

Products

Poco launched its first smartphone in 2018 which was named Poco F1. Thereafter, it launched many other smartphones in the F series such as Poco F2 Pro, Poco F3 GT, Poco GT, Poco F5 and Poco F5 Pro. Poco X series was introduced in February 2020 with the launch of Poco X2. Other smartphones of the X series include Poco X3, Poco X3 NFC, Poco X3 Pro, Poco X3 GT, Poco X4 Pro 5G and Poco X5 Pro 5G. Poco M series was launched in July 2020 and Poco C series was launched in October 2020.

Poco also manufactures smartwatches under the brand name Poco Watch. Launched in April 2022, Poco Watch has a number of advanced features such as AMOLED display, IP67 protection rating, GPS and sensors for compass, heart rate, accelerometer, SpO2, gyroscope and more.

Net Worth

The net worth of Poco was USD 7.02 billion in the year 2019 which increased to USD 8.19 billion in the year 2020. The net worth of this brand further increased to USD 9.36 billion in the year 2021 and USD 10.21 billion in the year 2022. The net worth of Poco in 2023 is USD 11.7 billion.

Highlights of Poco company details

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Anantha Nageswaran

Anantha Nageswaran is the chief editor and writer at TheBusinessBlaze.com. He specialises in business, finance, insurance, loan investment topics. With a strong background in business-finance and a passion for demystifying complex concepts, Anantha brings a unique perspective to his writing.